In June 2025, JFC International Inc. brought Organic Nishiki Rice to the United States. It is the first-ever organic product of the long-established bread brand Nishiki and compliant with the requirements of the USDA National Organic Program.
JFC a Kikkoman group company deals with wholesale Asian foods in United States, one of its brand Nishiki rice has been a leading variety choice over the past 40 years. The rice is medium-grain and produced in California and their quality as well as their utility that spans cuisines is greatly acclaimed.
The arrival of Organic Nishiki Rice meets rising consumer demand for health-focused and environmentally responsible food. JFC confirmed that the product is produced using identical proprietary seed as its conventional Nishiki rice programs but is grown through certified organic growing practice.
The organic rice will use no synthetic fertilizers and substances to succeed in promoting biodiversity, safeguarding the quality of water and soil, and minimizing the impact on the environment in Northern California rice fields. Its product is applied to sushi, donburi, onigiri, pilaf etc., and other high-quality dishes on medium-grain rice.
According to JFC, the product expansion will be a strategic move towards sustainability and innovation into the company. Organic Nishiki Rice is the first of several planned offerings aimed at aligning with both market trends and environmental priorities.
The launch of Organic Nishiki Rice shows JFC’s continued investment in private brand development, with a focus on long-term value and consumer wellness.
