Aaron Danielle

Aaron is part of GSN Magazine: Global supermarket news editorial team. Based in London, he completed his PhD Columbia University Graduate School of Journalism 1998. Having worked as news reporter deferent sections, he is passionate about the nature welfare. Contact aaron@gsnnews.com

Tyson Foods names Devin Cole COO as leadership changes take shape

Tyson Foods has promoted long-time executive Devin Cole to the role of Chief Operating Officer, placing him in charge of the company’s key business units at a moment of...

Aldi Leads, Lidl Follows: The New Retail Wage Race in 2025

Supermarkets across Europe are entering a new phase of competition — not just on prices at the checkout, but on wages for the staff who keep stores running. Aldi...

Strong Together: Schwarzenegger and Moeller Front New PARKSIDE DIY Campaign

Hollywood muscle is meeting DIY grit. Arnold Schwarzenegger and Ralf Moeller have teamed up for the first time in a new campaign for PARKSIDE, Lidl’s best-selling tool brand. The...

Private Label Innovation Is Now the Front Line

Private label is not background anymore. It is the frontline of supermarket competition. For years, own brands filled gaps. Cheaper versions of big names. Safe, steady margin. Functional, not exciting. That...

Asda ties supplier finance to sustainability progress

Asda has turned to finance as a new lever in its sustainability strategy, launching a scheme with Lloyds Banking Group that links suppliers’ payment terms directly to their environmental...

Woolworths Expands Scan&Go Trolley Across NSW, VIC, and QLD

Woolworths has announced the expansion of its Woolworths Scan&Go Trolley following a successful trial in New South Wales. The digital supermarket trolley, which allows customers to scan, bag, and...